Familiar with header bidding? It’s a solution that lets publishers send their site inventory to multiple partners simultaneously, instead of via waterfall process. This ensures that they capture the highest yield across all partners.
Our own Conversant Private Exchange (CPE) previously launched header bidding with a select group of publishers, with results that increased their overall earnings by almost 200% on average. We’re now expanding it to all publishers interested in taking advantage of it.
Why would publishers use Conversant Private Exchange’s header bidding?
Thanks to our direct relationships with hundreds of leading brands, publishers will get access to unique demand. They’ll monetize their inventory more efficiently, earning them the most possible revenue.
What’s in it for their site visitors?
With our extensive person-level consumer data, we deliver one-to-one messages that are highly relevant to each web user. Adding more value to their visits to our partner publishers’ sites.
How can I participate in CPE header bidding?
If you’re a publisher and want to start monetizing your inventory with this solution, please get in touch. Implementation is quick and easy.
Contact us to implement header bidding at Conversant Private Exchange.